Best of CES 2024

Jan 18, 2024
Best of CES 2024

CES 2024, the world’s largest tech show, took over the city of Las Vegas last week with 4,000 exhibitors, and more than 130,000 attendees – the highest number since the 2020 COVID-19 pandemic – across 2.5 million square feet of exhibit space. 

On full display were the latest innovations that will change the ways we live, work, and play in the digital future. Here are the big technology trends that defined CES 2024, signaling what’s to come:

    1. AI everywhere. AI was virtually everywhere with no signs of slowing down – auto, logistics, construction, food, pets, healthcare, accessibility, and so much more. Every sector is pushing the boundaries of what’s possible through advanced AI-enabled software. Chipmakers like Qualcomm’s Snapdragon Digital Chassis product portfolio ushered in “Gen AI-enabled digital cockpits, connected car technologies, connected services, advanced driver assistance, and automated driving systems.”
    2. Software-defined vehicles. Elevated, software-defined driver experiences dominated the exhibit halls across the Las Vegas Convention Center. Prominently on display was OEM Hyundai’s software-defined everything vision, which aims to create a new mobility ecosystem for customers, while vendors showcased their SDV solutions for OEMs. As vehicles become more digital and electric, an emerging market of infrastructure providers like Clarios’ low-voltage battery systems and Qnovo’s battery software are leading the charge, as well as comprehensive cybersecurity solutions for SDVs like Autocrypt and Tata Technologies.
    3. Purpose-built transport. Tailored spaces and modular parts for the ultimate flexibility. Purpose-driven innovations are designed with sustainability in mind. While still in the conceptual stages Hyundai’s concepts SPACE – Mobility and Pavilion and CITY POD and Kia’s concept vehicles (PV1, PV5, PV7) show great promise for bespoke multi-purpose modes of transport. Zoox rider-focused robotaxi, powered by NVIDIA technology, aims to reduce congestion and pollution in dense urban areas.
    4. Mixed reality experiences. Immersive experiences continued to be popular attractions at CES. Aside from launching the world’s first wireless transparent TV, LG’s concept car featured an AR display that provides information on businesses as you drive by. AR windshields by EyeLights demonstrated improved security for bikers and drivers, while BMW showed how AR glasses could enrich the driving experience on a trip through Las Vegas.
    5. Sustainability in full swing. Whether creating products to help reduce our carbon footprint or announcing circular economy strategies, the tech industry showed how it can help protect people and the planet. From smart cities to efficient supply chains, and from EVs to energy management, the biggest players at the show – including Panasonic, LG, Siemens, and Bosch to name a few – showcased ways they will be a driving force to be the solution for a better tomorrow.


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